Netflix gets US broadcast rights for the next two FIFA Women’s World Cups

Netflix’s (NFLX) push into live sports just took another step forward.

FIFA has granted Netflix exclusive U.S. broadcast rights to the 2027 and 2031 Women’s World Cups, the first competition the streaming giant has fully taken over. Financial details were not disclosed, but FIFA called it a “groundbreaking deal for media rights in women’s football.”

FIFA has unbundled the women’s World Cup media rights from the men’s tournament for the first time. FOX (FOX) owns the rights to the 2026 World Cup, which will be co-hosted by the United States, Canada and Mexico.

In addition to broadcasting the games, FIFA said: “Netflix will produce exclusive documentary series in the lead-up to both tournaments, highlighting the world’s best players, their journeys and the global growth of the women’s game.”

The 2027 Women’s World Cup is scheduled to take place in Brazil.

Netflix continues to push for live events

To grow its subscriber base, Netflix has expanded its coverage of live events, including last month’s boxing match between Jake Paul and Mike Tyson. There are also plans to show two National Football League games on Christmas.

Analysts are optimistic about the stock. Netflix shares rose more than 1% in recent trading. They are up almost 90% this year.