What is the Pop Tart Bowl mascot and why is it edible?

When Iowa State football and Miami take the field on Saturday, they will be participating in one of the most anticipated bowl games of the 2024 season.

No, it’s not the College Football Playoff. Yes, it was named the best of the 35 non-playoff bowl matchups, but that’s not the only reason fans are eagerly awaiting kickoff at 2:30 p.m. CT in Orlando, Florida.

People love it mostly because it’s the Pop-Tarts Bowl and well… the Pop-Tarts Bowl is fun.

From an edible mascot to a working toaster in the trophy, there are plenty of curious questions surrounding Saturday’s game between the Hurricanes and Cyclones.

Here’s everything you need to know about one of the craziest bowl games in 2024.

More:Hines: The Pop-Tarts Bowl brings fun and games to otherwise serious business

Does the Pop-Tarts Bowl really have an edible mascot?

The short answer is…yes. The bowl game, most recently known as the Cheez-It Bowl, transitioned to its pastry-themed name for the 2023 campaign.

In the first edition of the Pop-Tarts Bowl, Kansas State defeated NC State and was rewarded with the mascot sinking into a giant toaster, only to come out the other side and be devoured by the Wildcats players and staff.

What flavor is the Pop-Tarts Bowl mascot?

In 2023, the edible mascot was the frosted strawberry. But for 2024, there are actually three mascots, all with different flavors. These flavors are:

Frosted Wild Berry
Frosted Hot Fudge Sundae
Frosted cinnamon rolll

With three mascots, the question naturally arises: “Which one will the winning team eat?” Well, that’s not decided yet. The game’s MVP gets the final say, sending one of these three pastry mascots into a toaster for his teammates to munch on after a win.

Is eating a mascot somehow cruel?

Quite the opposite, actually! The Pop-Tarts Bowl said in a press release that the selected flavor “can soar to mouth heaven.”

When reporter Rodger Sherman asked last year whether eating the mascot was sick, a staffer told him, “It’s their dream” to be eaten. When Frosted Strawberry was lowered into the toaster last year, just before it met its demise, there was a sign hanging on it that read, “Dreams really do come true.”

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